Anthony Potgieter

eTail Connect West 2024

September 09 - 11, 2024

Loews Coronado Bay, CA

Anthony Potgieter

Director of eCommerce – DTC Stanley

Day One – September 9th, 2024

2:15 PM INTERACTIVE WORKSHOP: Cultural Intelligence: Leveraging The New E-Commerce Currency

In today’s fast-paced digital landscape, the speed of cultural shifts and consumer expectations is accelerating, challenging ecommerce businesses to stay ahead of the curve. In this interactive workshop we'll explore strategies to anticipate and meet the demands of the modern consumer. By staying attuned to the cultural zeitgeist and embracing adaptability, ecommerce businesses can not only survive but thrive, securing a competitive edge in a dynamic and ever-changing market.

  • The intersection of culture and commerce: What it means for your business
  • Discover how understanding and leveraging cultural trends can drive your e-commerce business forward.
  • Learn strategies to anticipate and adapt to cultural shifts before they happen, keeping your brand relevant and competitive.

Check out the incredible speaker line-up to see who will be joining Anthony.

Download The Latest Agenda