Carrie Woods

Director of Digital Merchandising Ulta Beauty

Carrie Woods is the Director of Digital Merchandising at Ulta Beauty. She has been with Ulta Beauty for over 13 years. Carrie’s team is responsible for supporting and executing the digital merchandising strategy, including homepage and event layout, on-site search, virtual try-on, and the setup and maintenance of over 39K products. She partners with many cross-functional teams; including user experience, creative design, merchandising, and IT to create a seamless guest experience on Ulta.com and the Ulta app.