Kate Maher

eTail Connect West 2024

September 09 - 11, 2024

Loews Coronado Bay, CA

Kate Maher

Sr. Director Innovation Nike

Day One – September 9th, 2024

3:50 PM RETAIL ROUNDTABLE RAP

Grab a seat at the table and take a deep dive with your peers on a topic of interest. This is the perfect opportunity to learn how others are working through challenges and implementing strategies to take eCommerce and Digital Marketing to new heights. Walk away with fresh ideas to implement right away.

Table #1: Strategies for Success in the Online Marketplace Space

Moderated by:

Noah Knoblauch

Head of eCommerce

Suave Brands

Table #2: Empowering Your Teams to create Customer-Centric Experiences: Leadership Strategies

Moderated by:

Kate Maher

Sr. Director Innovation

Nike

Table #3: Evolving Your Tech Stack to Keep Up With an Ever-Evolving Customer

Moderated by:

Jennifer Samuelson Howard

VP Digital Experience & Head of Product Management

Balsam Brands

Table #4: Making The Most Impact During a Time of Tightening Budgets

Aurelia Pollet

Director of Customer Experience

CarParts.com

Day Two – September 10th, 2024

9:40 AM PANEL DISCUSSION REMIX: Synergizing Online and Brick-and-Mortar to Structure Seamless Omnichannel Experiences

Integrating multiple channels is critical for retailers to stay competitive. Moreover, retailers must acquire online customers while at the same time driving traffic into their physical stores. 

Join us for an engaging discussion where omnichannel experts delve into a new paradigm for the store of the future. Explore ideas for:

  • Leveraging CDPs as a conduit between channels for unified personalization
  • Capturing in-store customer insights about the omnichannel experience to feed back to your eCommerce teams
  • Harnessing technology to create a consistent narrative across different channels
  • Connecting with local consumers for region-specific activities that are promoted online (i.e.: cooking classes, weekly run clubs)
  • Measuring the effectiveness of your omnichannel efforts

Check out the incredible speaker line-up to see who will be joining Kate.

Download The Latest Agenda