Max Green

Director of Performance Marketing & Analytics Recreational Equipment Inc (REI)

Max is an adaptable, persuasive, data-driven Marketing decision-maker who is eager to tackle business challenges. Centered in generous collaboration and open communication, his teams thrive in a positive work culture. Max brings versatile skills rooted in diverse business contexts and a strong technical foundation. Max is always eager to discuss: board service, analytics, technology, marketing, data science, AI, leadership, and almost any topic you'd find on a business or economics podcast.

Day Two - September 16th, 2025

1:00 PM RETAIL ROUNDTABLE RAP

Grab a seat at the table and take a deep dive with your peers on a topic of interest. This is the perfect opportunity to learn how others are working through challenges and implementing strategies to take eCommerce and Digital Marketing to new heights. Walk away with fresh ideas to implement right away.

Table 1: From Metrics to Meaning: Creating Executive-Friendly Narratives About Brand Awareness

Table 2: Feeding the Content Demand to Boost Engagement and Advertising ROI

Table 3: Cracking the Retention Code: Winning Strategies to Reduce Churn and Increase LTV

Table 4: Matching the Right Influencer to Your Brand for Maximum Impact

Table 5: Maximizing ROAS: Smarter Budgeting and Channel Optimization

Check out the incredible speaker line-up to see who will be joining Max.

Download The Latest Agenda