Mina Zandbar

GM – VP, eCommerce, Omnichannel, Sales & Digital Marketing Strategy Wella Company

As a seasoned leader in the dynamic realms of beauty and wellness, Mina has navigated the complexities of Omni Channel strategies, brand elevation, eCommerce optimization, Performance Marketing, Amazon/Market place and digital marketing innovations for over 22 years. Her journey spans across both corporate giants and agile mid-size companies, honing her expertise in P&L management, sales amplification, and team empowerment.  

Mina’s forte lies in orchestrating seamless integrations of product pipelines, negotiation, crafting compelling digital brand narratives, maximizing ecommerce acceleration and architecting fully immersive 360 marketing campaigns that propel exponential growth. With a track record of forging robust business relationships, nurturing talent, and fostering a culture of excellence, she excels in accelerating market share and elevating brands to new heights.  

Her passion for driving strategic initiatives and her knack for executing high-impact strategies makes Mina the ideal candidate to lead transformative change and maximize profitability.