Oliver Storm

Vice President and Head of Ecommerce Ipsy

Oliver Storm VP of eCommerce IPSY Oliver is a results-driven executive with proven ability to both build and lead successful global teams and is experienced in strategy and in developing actionable insights from both customer experience and operational analytics Areas of expertise include: - Customer experience innovation and analytics - Operational analytics - Omnichannel retail strategy and execution - Supply chain strategy - Inventory planning and allocation - Pricing strategy and optimization - Product management - Project management - Growth strategy

Day One - September 15th, 2025

12:45 PM KEYNOTE PANEL DISCUSSION: Show Me the Money! AI Use Cases to Increase Productivity and Drive Results

The initial excitement surrounding AI and its potential has evolved into a more thoughtful and strategic exploration of its business impact. Retailers are now assessing AI’s true value, not just as a buzzword but also to solve real problems.

In this discussion, learn practical use cases where retailers have successfully integrated AI into their business. Gain insights into lessons learned and key strategies, including: 

  • Personalizing customer journeys: tailoring product recommendations, marketing messages and in-store experiences
  • Leveraging AI to predict demand trends and optimize stock levels
  • Enhancing customer support by deploying AI-driven chatbots and virtual assistants
  • Transforming your operating models and upskilling your teams
  • Leveraging AI for SEO optimization

Check out the incredible speaker line-up to see who will be joining Oliver.

Download The Latest Agenda